Why is accurate metadata important?

Excessive and inaccurate metadata may make you feel like you're helping your content be seen, but it creates a bad search experience for customers who then have to dig through pages of results that aren’t relevant to their needs. As co-owners of Stocksy, we all must do our part to create the best experience possible for our buyers.

Stocksy uses all contributor-supplied metadata along with information from various machine learning models and site data to generate search results and calculate search order, so it's vital that information we can control is complete and, above all else, accurate.